I’ve hesitated to write something in depth on the so-called “antennagate”. My experience are pretty clear. Like many others, I have had no issues with my phone affecting normal use. The way some of Apple’s competitors have responded to Apple’s issue is something that I think is noteworthy and is the subject of this month’s Macworld column.
Rather than focus on Apple, antenna design, and attenuation, Apple’s competitors in the smartphone business should be telling more compelling stories about why their devices and platforms are best-of-breed. That’s the only argument that will ultimately win the hearts and minds of users, period. Bashing Apple’s devices simply won’t work. If Greek mythology has taught us anything, it’s just how dangerous hubris can be. I’d argue schadenfreude is right up on the list of traits to be avoided at all cost. The market is not a zero-sum game. Apple need not fail for others to succeed and compete effectively.